The business plan is the most important document that will be written for your business. It helps you are and other a good understanding and a vision of your business both for the short and long term. The business plan is likely to be the first document that will be seen by outsiders such as investors.
It's for this reason it's important that your business plan captures the attention and imagination of the reader and that its coherent and an attractive proposition. So don’t take the risk and get your business plan critiques by some who reads several business plans a day and has a good idea of what investors like and what they don’t.
I am an experienced UK based consultant who has helped dozens of start-ups create business plans, pitch decks, crowdfunding campaigns and sales.